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Real Estate Web Sites

We are entering a very exciting and challenging time in the world of real estate. For the first time, Web leads are exceeding sign calls.

Your Web site represents you and your business to your customers. First impressions are still important in the world of technology. The days of driving up in a Cadillac, dressed in a suit and tie to impress customers are over. You need a Web site that makes the RIGHT first impression.

One of the great contradictions of the Internet is that what we like to see on our home page is different than what is effective. This is because the Internet is continually indexed by search engine "spiders" or "bot", like Google™bot. Search engine spiders are blind, they can read your home page, but they do not rank you higher because you have nice pictures. In this highly competitive industry, you need a Web marketing professional to ensure your home page is attractive to humans, and search engine "spiders"!

Harness the Marketing Power of the Internet

At a time when nearly 80% of buyers and sellers are beginning their search for a new home on-line, it is vital to your future success that your Public Web Site has the clean professional and ease of use that your customers expect.

Our talented design team has the latest graphics and technology tools to ensure you won't be left behind... and consumers will keep coming back to your company's site for all their real estate needs.

We have researched real estate Web sites around the country to produce a special design plan. Our plan includes all the best elements that should be included in a real estate Web site. We will provide this plan to you as part of your implementation. This will serve as a guide just as architect plans are used to build a new home.

This plan can be completely customized to suit your particular business model. No two companies are the same. Web sites shouldn't be either!

Your Real Estate Web Site Should Include:

  1. IDX data integration.
  2. Lead capture request forms on the property display page.
  3. Sign up/lead capture system for your site to maximize leads.
  4. Search engine optimization.
  5. Custom design so that your Web site is as unique as your company and services.
  6. Mortgage information.

We have researched real estate Web sites around the country to produce a special design plan that includes all the best elements that should be included in your site. We will provide this plan to you as part of our implementation, and it will serve as a guide, just as architect plans are used to build a new home.

This plan can be completely customized to suit your particular business model. No two companies are the same, and Web sites shouldn't be either!

Real Estate Web Site Solutions

c21hartford.com
RE/MAX Beyond 2000 Realty presents information about their listings, services and region. RE/MAX Beyond 2000 needed an outstanding site with flexibility. Our design team came up with the "RE/MAX Balloon" design using cool blue tones, and then added data from several IDX systems.
c21hartford.com
CENTURY 21 Prestige Realty has grown into a multi-state operation and needed a Web site company that could handle the challenge. We have the marketing, real estate and technology know-how to pull off big projects. CENTURY 21 Prestige Realty grew from a single office in Ohio to a large, multi-office company in a short time frame.
Whether your company has one office or twenty, we have solutions that'll fit your company's needs, and your budget. CENTURY 21 Northeast Ohio Broker Council needed a Web site that represented all their members. They needed a user friendly, no non-sense approach to finding homes and information about real estate.
 
 
Coldwell Banker First Place Real Estate makes their mark in the local market. First Place Real Estate was one of the first companies in their market to offer Web "sign-ups" with auto updates on new listings. They have been capturing leads every day since.
 
Design and Development
  We design real estate Web sites with a primary focus on customer loyalty. Real estate Web sites should be easy to use, interactive and interesting, and they should be equipped with the right content to get them there...keep them there...keep them coming back...and get the lead!
  Some questions you need to ask yourself about your company's Web site are... is your current Web site design appealing, smooth, and interactive? Are potential buyers and sellers able to easily find your site through the major search engines? Did you know that your Web site has become your most viewed and most critical form of advertising?
  • Most real estate Web site visitors are looking for information about homes for sale. Property searches on our Web sites are fast and simple.
  • From the home page a visitor can view Featured Properties, go to Property Search, or execute the Quick Search function to view a specific property.
  • 'Flash' enabled, elite Web designs provide the consumer with a fun and interesting interactive experience that will keep them coming back to your site for the information they desire.
  • Property Display Pages display details about the property fed from the MLS IDX, with additional photos, virtual tours, and a Showing Request Form.
  • Property Display Pages include School Reports, Mortgage Calculators, Community Profiles and Demographics.
  • Prospective sellers can view your company Marketing Plan and request a CMA on-line.
  • Train the consumer to go to your Web site for Open House details and cut down on your print advertising.
  • Generate Preferred Vendor income from your Web site by selling advertising space on your company's Web site Homepage, with links to vendor Web sites.

 

Contact us toll-free at 800-477-9511 for a Web site solution tailored to your company's and your customer's needs.

Other Products
Case Study

Coldwell Banker First Place Real Estate provides integrated IDX to stay competitive in their market. They use the Coldwell Banker "Retriever" to help capture leads, and it works! They quadrupled their Web leads while capturing valuable buyer information simultaneously.

Support

If you need help or other support for your RealestatePointe™ product, please call us at (800) 477-9511. We are available Monday - Friday 9 am to 8 pm EST.

support@realestatepointe.com

 

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