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The real estate business is often compared to "farming," and agents typically work "farm" areas. Like farming, we are subject to the laws of economics. Farmers increase productivity in three basic ways.

  • Clear additional land.  For the real estate broker this means expanding into new markets, increasing the territory that you service, and or acquiring an additional office
  • Hire more farm hands.  Recruit more agents.
  • Buy a better tractor.  Increase your technology! so that you get the most out of your existing territory and agents.

Increase your productivity by increasing your technology.

We are experts in real estate technology. Our staff possesses a deep understanding of real estate. From door to door prospecting to the newest lead management techniques, we have been there.

Technology and the Internet have changed the real estate business forever. Fortunately for the real estate broker, they have not been disintermediated as in other industries. When was the last time you called a travel agent for a simple plane ticket? Instead of squeezing out the broker, the Internet has become the brokers first and best place to establish a relationship with potential customers.

The primary reason that brokers have great control of the Internet is they coordinate their efforts with the National Association of REALTORS®. Customers want to look at property listings, and real estate professionals have worked together to make sure that the brokers, and not national private Web sites control this listings data.

We agree! and the philosophy of keeping the broker and agents in control of their information and central to the transaction is part of our business too! The Internet is a battleground of conflicting interests. Try searching Google™ for real estate in any particular city. Chances are more than half of the first page results are national relocation companies and not local brokers. Big national companies have more to spend on Web marketing, and often squeeze your site out from the results. Even large real estate companies struggle to stay in the top 30 results.

Don't go it alone - contact us to schedule a technology consultation. We can help you and your IT staff determine the best way to handle your technology problems.

Lead Routing and Tracking Solutions

Combined screens allows the easy and quick entry of calls and showings. Callers expect fast service, so your software needs to respond quickly to their requests and be easy for you to use.

ShowingPointe ™ uses the latest Web programming technologies to leverage processing so more can be done on the Web than ever before.

ShowingPointe ™ runs over the Internet, but it has all the processing power of a desktop application, and more!

 

Activity plans - You can create and organize your activity plans using the plan designer. Once the steps of your plan are defined, apply them to new leads as they are entered into the system.

One of our consultants can help you develop a plan that will work in your market, and even train your staff on proper follow up techniques.

Ask us about on-site lead and marketing consulting.

 

Leads - You'll be able to enter, search, and edit new leads. Track source and contact methods to help tune your marketing efforts. Send new lead alerts to agents in the field. Track leads status and follow up with agent as well as automatically apply timers and activity plans to your leads!

One of our consultants can help you develop a plan that will work in your market, and even train your staff on proper follow up techniques.

 
 

 

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Support

If you need help or other support for your RealestatePointe ™ product, please call us at (800) 477-9511. We are available Monday - Friday 9 am to 8 pm EST.

support@realestatepointe.com

 

 

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